That’s a fancy term for MOVING TEXT.
I’m on a nonstop quest to make webinars more engaging (“More cowbell!”), so I’m exploring stuff like animation and kinetic typography. I came across this example.
Why share it here? Because it’s cool — and it’s friggin’ hilarious!
Typography Animation project for class.
Poem by Taylor Mali (www.TaylorMali.com)
{ 2 comments… read them below or add one }
Yeah, ya know, I’m, like a fan of kinetic text too, ya know?
But as someone who has made these type of videos, I feel it hits a lot harder and delivers your message with more CONVICTION when the text lines up more accurately with the spoken syllables.
Just a minor point in my, ya know… opinion?
Agreed, Nic! Timing ANY audio with videos really well can make an enormous impact on how the viewer experiences the overall message.