Don’t Touch that Dial: Webinar Must-Do’s for Content Marketing

by Shelley Ryan on September 22, 2011 · 15 comments

So there I was in Cleveland, ready to deliver a 15-minute Fireside Chat about webinars at the first Content Marketing World event. And we ran out of time.

I worked pretty danged hard on that presentation. Thus I decided to record it — all 13 minutes! — so you could watch it for yourself. (Refresh your browser if it doesn’t load immediately.) Enjoy!

Thanks to Michael Goodman for lending his voice, too.

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What about kinetic typography?

by Shelley Ryan on August 4, 2011 · 2 comments

That’s a fancy term for MOVING TEXT.

I’m on a nonstop quest to make webinars more engaging (“More cowbell!”), so I’m exploring stuff like animation and kinetic typography.  I came across this example.

Why share it here?  Because it’s cool — and it’s friggin’ hilarious!

Typography from Ronnie Bruce on Vimeo.
Typography Animation project for class.
Poem by Taylor Mali (www.TaylorMali.com)

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Honor the TED Commandments

May 17, 2011

I love that I can watch amazing presentations on TED.com.   The speakers always inspire me… and spark a bit of consternation, too.  Could someone deliver a webinar as compellingly as a TED talk? Take a look at the “stone tablet” that you will receive if you’re ever invited to step onto a TED stage. [...]

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Webinars are only good for… what?

February 23, 2011

In case you thought webinars were only about software or social media… here is a sample of the webinar topics I saw tweeted this afternoon: Functional oncology Spring construction forecast EAB info for homeowners Electrostatic control Negotiating a deal through email The virtualization blame game Virtual assistant fee strategies Digital teaching Visual meetings Homotoxicology, detoxification [...]

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A List of Lists: Webinar Platforms

January 7, 2011

I’ve used several web conferencing platforms, but I don’t have the time to evaluate everything available in this market.  At last count, there were 117 out there! Good thing someone else is keeping an eye on the webinar space for me (and you). These websites [sort of] evaluate webinar tools. I put the most useful [...]

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Production Tip: Do Your Webinar Backwards

October 8, 2010

“Backwards, she says? Has she gone nuts?”  No, I’m pretty sure I’m not crazy. At least not in this area. I’ll explain why and when this approach works, and I’ll suggest a process if you want to try it yourself.  First, you can take a gander at a recent example that Killer Webinars produced for [...]

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OMG. I Can Quit PowerPoint?

August 4, 2010

Last week I heard about this cool presentation app: Prezi. The website says, “Create astonishing presentations live and on the web.”  The demo made it look easy-peasy to use. I played around a bit and then happily forked over $159 for the one-year Pro license.  This lets me create my own Prezis online or from [...]

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